The New York Times has a mighty interesting inside look at Google’s top search algo engineers, most prominently 39-year old Amit Singhal, and their methodologies. Some highlights:
Users expect more: Amit says search moved from “Give me what I typed” to “Give me what I want.” Users expect more and more these days and take good results for granted... if something they’re looking for is not in the top 3 results, something feels broken.
Read on...Behind the Scenes of Google Rankings
Monday, June 04, 2007
Behind the Scenes of Google Rankings
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